National Geographic

National Geographic, a world renowned brand that ignites the explorer in all us with groundbreaking storytelling through magazines, television and so much more! As the lead designer, my goal was to create that same experience for our consumers through visual storytelling with simple and seamless navigation. From landing pages, email marketing to display ads, every touchpoint reflects the core branding strategy.

ClientNational GeographicServicesLead Designer, Branding, Visual Design, MarketingYear2019

Landing Page Design

DNA Day is one of the store’s biggest annual events where we promote National Geographic’s DNA Geno Kit. Working with the marketing team, I conceptualized and lead all design initiatives to create an informational, cohesive brand story, leading to a successful multi-layered campaign.

01. Email Marketing Campaign

02. Email Marketing Campaign

Out of Home Transit Ad

01. Native Display Ad (Desktop)

02. Native Display Ad (Mobile)

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